Positioning Your Work in the Photography Market with Coco Conroy

Positioning Your Work in the Photography Market with Coco Conroy

$ 75.00
$ 75.00
Sold Out
How do you price your photographs? What makes a strong editioning strategy? And how do you build lasting relationships with dealers, gallerists, and collectors? Join Coco Conroy for this webinar that will offer a practical guide for photographers navigating the art market. We'll cover key considerations around pricing, editioning, and value perception, and demystify what dealers look for in a successful collaboration. Ideal for emerging and mid-career artists, the session is designed to empower participants with the knowledge and tools to confidently position their work for long-term success.

About the Instructor
Coco Conroy is a curator and arts professional with nearly two decades of experience specializing in 20th-century and contemporary photography. She has played a vital role in shaping both private and institutional collections, advising on acquisitions, and curating exhibitions that bring historical and emerging voices into dialogue. As former Gallery Director at Jackson Fine Art, she worked closely with collectors, artists, and museums to champion photography’s evolving place within the broader contemporary art landscape.

She currently serves as Director of Sales at Sasha Wolf Projects, representing a focused roster of contemporary photographers, and as Curatorial Director for Dash Studio, where she leads public art and placemaking initiatives.

Before transitioning to the visual arts, Conroy earned an MA in literary studies and worked as a journalist, digital editor, and producer of literary and arts programming—experience that informs her distinctly multidisciplinary curatorial approach. She has served on the advisory committee of Atlanta Celebrates Photography since 2016 and joined the Executive Board of Art Papers in 2023. A frequent juror and portfolio reviewer, she has contributed to PDN’s Curator Awards, FilterPhoto, PhotoNOLA, Photolucida’s Critical Mass, and numerous other national and international competitions.

 

Date: August 5th, 2025 | Time: 6:00 – 7:30 PM CT

Location: Online via Zoom